Tips for Starting a Podcast

Podcasts are often chatty audio formats of entertainment. They’re an alternate form of internet blogging. If you’re shy and not a fan of videos, then perhaps the podcast format is best suited for you. If you’re interested in starting a podcast for fun or as a way to boost your brand, here are tips for starting a podcast.

1. Research

Some of these tips will be fun and some will be quite taxing. The first tip is to do some research. Read about podcasts and the topics that get the most views or listens. If you’re not interested in ranking or monetization, then you can focus on picking a topic that interests you. While doing this, try and come up with possible episode titles so that you can envision what they’ll sound like. This is a very important step for podcast creators.

2. Upload onto all major platforms

When you’re starting out make sure your podcast is available on all major platforms – Apple Music, Google Podcasts, Spotify, Anchor, and other third-party podcast apps. This will give you a chance at getting listeners from different platforms.

3. Create a social media account for your podcast

Before uploading your first episode, open a social media account on Instagram or Twitter for your podcast. This will give you the chance to interact with fans of the podcast. You’ll be able to receive constructive feedback and improve your podcast.

4. Create a brand

The way you advertise your podcast and how it is perceived is its “brand.” A brand helps your podcast grow because it makes the podcast look professional and legitimate. Creating a brand includes selecting intro and outro music, making the cover art as well as designing the posts that go on the social media account. This is not just a tip for starting a podcast but also a tip to have a podcast that succeeds.

5. Have a certain format

If every single podcast episode is different from the last, your fans will not know what to expect. While this can be exciting, it is important to have a set format for your episodes. This way your fans understand how you work and how the podcast is presented.

6. Equipment

If you’re just starting out you may not have the funds to purchase professional recording equipment. Don’t fret; you can record podcasts with your phone and an external microphone for better audio quality. Apps like Anchor let you record the podcasts right on the app. There are free resources that you can utilize till you can afford more professional equipment.

7. Advertise

While this is not related to starting a podcast, it is a necessity if you plan to sustain a podcast. Consider advertising your podcast to your friends, through other podcasts or simply putting yourself out there on social media. Starting something new is scary but it’s often worth it.